PR Communications

Francois Gossieaux & Scott Wilder presented the latest findings from the 2010 Tribalization of Business Study. The study, now in its third year, and sponsored by Deloitte, Human 1.0, and... Read more →

There always seems to be reoccurring questions in any discipline, in blogging SEO its, “should I have a separate domain, subdomain or folder?” I’m attempting to answer that SEO blog... Read more →

Ning changes marketing strategy, drops free option, and the ensuring ramifications. Read more →

A Boston Globe article alerted me to the amazing story of building community on the web at the Pilmoth Plantation here in Massachusetts. The living museum created a 17th century... Read more →

Cisco appears to have a good social media presence with guidelines in place and a good team. What went wrong with the Cisco/WebEx/Dimdim blogger review? The Cisco social media team... Read more →

John Cass wonders if he is over zealous in deleting spam posts. Read more →

Mzinga, the Burlington, MA based social software provider announced the launch of its new OmniSocial product today. I took some time this afternoon to chat with Jody Petruzziello, VP, Products... Read more →

How can you plan for community participation? In some ways you cannot as your audience's participation is dependent upon their good will. However, you can plan for what you intend... Read more →

Beth Kanter references my post on the engagement relevancy ranking in here case study on Planned Parenthood's use of social media. She also references John Jantsch's blog post Content Creates... Read more →

Amber Naslund writes about the five myths of community management: Social Networking Is All We Do It’s Always Online We’re Just Glorified PR (or Marketing) People It’s a Job Anyone... Read more →