Shel Holtz recently wrote a post about persona management software; this software enables people to manage multiple social networking accounts remotely. Shel made the strongest recommendation that organizations and companies... Read more →
Shel Holtz writes an important post, "The PR industry must condemn massive, automated sock-puppetry." Aaron Barr, CEO of HBGary Federal is providing software to companies that allow management of personas... Read more →
Astroturfing is a term that developed from political campaigns where political candidates packed voter meetings with their own supporters and staffers. On the web it means that you have an... Read more →
The Federal Trade Commission's updated guides governing endorsements and testimonials went into effect on December 1st. When I first heard about the new guidelines, I'd wondered if anything had really... Read more →
Flogs to be banned in the EU. from Simon McDermott Read more →
Todd Defren finds a bad example of astroturfing in an agency proposal and laments about what the good guys can do. "When such deluded and scornful approaches are discovered and... Read more →