I was recently looking for some up-to-date email benchmark reports and found the following from various sources: MailChimp MailerMailer Direct Marketing Association Epsilon Interesting to see open rates go up... Read more →
The family were in Scituate, Massachusetts for Christmas, we'd driven up from Greensboro, NC the previous Friday. We had a lovely week, and I even had time for a tweet... Read more →
I was recently asked about how many large companies have conducted infographics campaigns. To find out, I conducted a search on Google using the list of Fortune 500 companies with... Read more →
If there's one sure way to get a blogger to write about you, its to appeal to their ego. Tell them how they rate against their peers, and in their... Read more →
Next week sees the 2nd annual MegaTweetup organized by Joselin Mane on Thursday December 16th from 6:00pm to 10:00pm. Joselin Mane is well known around the Boston social media community... Read more →
Frank Days, the social media director of Novell and I have been collaborating on a series of podcasts on the Agile Marketing Blog called the Marketing Agility Podcast. We just... Read more →
Marketers and communications executives face an explosion of content needs from their customers. Marketing and communications are ramping up the volume of communication, but departments on which they are dependant... Read more →
Marketing departments are so often dependent upon other departments for their work, they have to wait for compliance, legal, IT and other corporate departments to catch up so they can... Read more →