PR Communications

Previous month:
October 2010

Next month:
December 2010

November 2010

3 Social Media Statistics For The Fortune 500

November 02, 2010

This week Umass Dartmouth's new study on social media usage by the Fortune 500 was published. The study tracks how Fortune 500 companies are using corporate blogs, Facebook and Twitter.... Read more →

Posted by John Cass on November 02, 2010 at 11:46 PM in Social Media, Society For New Communications Research | Permalink | Comments (0)

Four Processes In Corporate Social Media Engagement

November 01, 2010

I believe social media marketing, or social media engagement in a corporate setting comes down to four processes, 1. Listen, 2. Triage, 3. Action, 4. Quality control. Which can be... Read more →

Posted by John Cass on November 01, 2010 at 09:19 AM in Blogger Relations, Content Marketing, Corporate Blogs, Social CRM, Social Interaction Design, Social Media | Permalink | Comments (2)