There's an inside joke at the Society of New Communications Research, we use the acronym SNCR, pronounced Snicker.So with the SNCR symposium and gala up this next week in California,... Read more →
October 2010
Anna Barcelos is Director of Client Solutions at ten24 Web Solutions, based in Boston, MA. A former colleague with the Boston Chapter of the American Marketing Association. Anna kindly agreed... Read more →
Thinking About Waterfall, Extreme Programming And The Agile Enterprise
October 27, 2010
The waterfall method of software development involves a step by step process of developing requirements, determining the business problem, making a plan. Coding the software, testing, launch and fixing any... Read more →
Corporate Blogs In The Fortune 500
October 26, 2010
This is a list of corporate blogs run by Fortune 500 companies. According to research, 88 (17.6%) of the Fortune 500 are blogging as of 01/04/2012. The table below lists... Read more →
9 Tips On How To Optimize Videos
October 24, 2010
Kathy Klotz-Guest will be presenting her research on best practices for online business video at the SNCR Awards & Anniversary Gala Celebration, check out Kathy's blog post featuring 9 tips... Read more →
Managing Constant Change With Agile Marketing
October 18, 2010
Neil Perkin writes an interesting blog post about Agile Marketing and building the agile enterprise. I wanted to focus on one aspect of his post. The IBM Global CEO Study... Read more →
Stanford Park Hotel Tweet Up
October 16, 2010
Are you heading to the 5th annual SNCR Research Symposium & Anniversary Awards Gala Celebration on November 4th and 5th at Stanford University? If so I'm organizing a non-official SNCR... Read more →
Can A Face Help You Sell More? Research From SNCR Symposium
October 14, 2010
You've seen the cliché, scantily models draped over cars, you like the model, and by extension the car. Yes, there’s an advertising myth that sex sells... but is it true?... Read more →
Shaun Saunders from Graffiti PR recently contacted me to ask speaking at the PR summit in Los Angeles, California on Thursday, October 21, 2010. I'm not able to attend, but... Read more →
Sex, Power, Social Media & Video Tape - The Conference You Cannot Miss
October 07, 2010
If you want advanced techniques in social media, the latest research on nonprofits and the best conversations in social media you'll attend the Society for New Communications Research's 5th Annual... Read more →