PR Communications

John Cass wonders if he is over zealous in deleting spam posts. Read more →

After writing my post about David Chao, the WebEx employee who wrote a personal blog post with a review of a competitor's product without disclosing their connection with WebEx directly... Read more →

Confused.com, a UK car insurance pricing comparison site, as reported by PR Week, recently paid several losing PR agencies a fee for the ideas those agencies pitched them during their... Read more →

David Chao the author of a personal blog about web conferencing recently wrote a post reviewing Dimdim, a web conferencing company based here in Massachusetts. His review was not all... Read more →

Mzinga, the Burlington, MA based social software provider announced the launch of its new OmniSocial product today. I took some time this afternoon to chat with Jody Petruzziello, VP, Products... Read more →

How can you plan for community participation? In some ways you cannot as your audience's participation is dependent upon their good will. However, you can plan for what you intend... Read more →

Policing and community Originally uploaded by Toban Black. Bloggers have developed community standards and etiquette in how to deal with one another. If you send a trackback to another blogger,... Read more →

Niall Cook recently published a blog post about his agency's new social media principles. I had a few questions about the mechanics of the management of the principles. Always curious... Read more →

Last night I moderated a panel discussion about semantic technologies for the Boston Product Managers Association. Christine Connors, Sean Martin and Mike Spataro were on the panel, and many audience... Read more →

John Cass provides a primer on writing a creative brief, with three examples from the web Read more →