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October 2008
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December 2008

November 2008

Making Sense Of Intermedia Agenda-Setting For Social Media Marketing

Last week at a Tweet up organized for the Research Symposium for the Society of New Communications Research in Boston I chatted with Mihaela Vorvoreanu, Ph.D. Assistant Professor of Communications... Read more →

A PR Strategy Not Social Media Tactics Won The Presidential Election 2008

Understanding audience’s concerns was critical to the success of the Obama campaign. I’ve been struggling with what to write about this week in regards to the election and the Obama... Read more →