PR Communications

David Merman Scott, blogger and author of The new rules of marketing & PR wrote a post called, “Top 5 corporate blogging mistakes and how to avoid them,” where he... Read more →

Reading forum posts on Forrester Discussions today I noticed one of the participants had suggested that Tweeting a blog post was something that would make them more likely to un-follow... Read more →

Mack Collier writes a review of the Starwoods Hotel blog, and does something rare in corporate blogging, advises the company to write less. Instead devote more time to building relationships... Read more →

Rand Fishkin, CEO of SEOmoz.com, published a video of corporate blogging tips on his whiteboard Friday session. He discusses five tips, I liked what he had to say about targeting... Read more →

In the blog post, “Corporate Blogging: The Fallacy of Quantity vs Quality,” Daryl Pereira Lori MacVittie argues quality not quantity is the key to successful corporate blogging. Daryl Lori suggests... Read more →

Eric Karjaluto's blog post, "Microsoft ads leverage flaws in Apple's strategy," certainly struck a chord with me. Microsoft’s early response ads to the Mac ads have caused confusion and bafflement,... Read more →

Recently I was conducting a search for blogs. In a contest between search engines and the Social Web, social easily beat search. Also I spent far less time searching using... Read more →

What else can I say but "Ahoy maty, ye scalliwag! ye walk tha plank, garr har har, ye dirty pirate!" Learn more about this fun holiday and impress your family... Read more →

Last year in January I conducted a search on simplyhired.com for various social media related keywords to determine if Boston is a good place for social media business. I conducted... Read more →

If I said search, what would you think? Google probably. If I said search competitors, you’d probably suggest Yahoo! & MSN. Why then would Google’s Official Blog list the Yahoo!... Read more →