When developing a strategy for social media, consider what the participants will gain from participating within the community. How will your community help them, and their existing networks? If I... Read more →
Interesting idea, a company sets ups a vendor blog. If the company is having problems with a product or vendor, they just blog about the issues, the vendors which are... Read more →
My question on Linkedin.com just closed tonight: “What disciplines should marketers be training within to ensure authenticity? The question was a follow up to an earlier question; one person, Richard... Read more →
Xconomy, a Cambridge based business and technology news site launched in May of this year. Xconomy has several staff writers and in addition a large number of leading experts in... Read more →
John Cass provides nine tips on how to identify blogs in your community Read more →
Flogs to be banned in the EU. from Simon McDermott Read more →
Top ten blog hosts. Read more →
Todd Defren finds a bad example of astroturfing in an agency proposal and laments about what the good guys can do. "When such deluded and scornful approaches are discovered and... Read more →
I am enjoying the discussion on Universal Hub about the intern who may or may not have posted his Halloween party picture on Facebook, after telling his supervisor he'd be... Read more →
Joseph Carrabis is a colleague and Research Fellow with the Society for New Communications Research. He recently read one of my questions on Linkedin.com and wrote the post, "Marketers, O'... Read more →