PR Communications

Tomorrow I start my term as President of the Boston Chapter of the American Marketing Association. I hope to follow the ideas behind the marketing concept. As I am American-British... Read more →

When I took my latest gig as Director of Internet Marketing Strategies at Backbone Media, Inc. I asked the President of the company, Stephen Turcotte if I would be able... Read more →

Lovemarks equals cluetrain. Read more →

I just made a comment post to Ed Shull’s last post, however, I have html functionality turned off in comments to cut down on comment Spam (it works!) So I... Read more →

I am not having much luck in asking the Froogle a question. I've asked the same question twice and the team does not understand my question. They keep on giving... Read more →

Nathan Weinberg posted an excellent article about the new Google Earth application. Read more →

Will press releases disappear? I don’t know if they will, but guys (Steve & Michael) lets not worry about it for the moment. How about on concentrating on showing examples... Read more →

Jenn Abelson at the Boston Globe just wrote an excellent article about bloggers receiving payment from advertisers in return for advocating the advertiser’s product, without revealing their payment by an... Read more →

My comment expanded so much, I thought I'd write a post. James & Scott, Do you know of any examples of journalists posting a press release and asking for comments?... Read more →

A busy two AMA days, yesterday the end of summer party for the Boston Chapter of the American Marketing Association, we had a fun event; lots of people attended the... Read more →