Search Engine Marketing Feed

Google's Hummingbird update gives new results by identifying context in text searches. John Cass explores how Hummingbird has changed the top ranked websites for several searches from 'the definition of marketing,' to 'who invented the theory of relativity. Read more

Rebuttal To Lord Michael Grade: Digital Marketing Needs Distribution As Well As Quality

Lord Michael Grade gave the keynote at a digital conference, the Drum Digital Sessions Conference. According to Stephen Lepitak, reporter for TheDrum, Lord Grade suggests that quality in digital marketing... Read more